We are pleased to announce that we will be opening our doors from Monday 17th May! We may look a little different but we are doing everything possible to ensure you have a safe any enjoyable stay.

Please see below for what you can expect when visiting The Auckland.

Prior to Arrival

We will be contacting you 48 hours before your stay, to confirm all details, restaurant reservations and any other requests. We will also give you the option to pay your balance and complete our check in process in order to minimise contact time and reduce traffic in our Reception area.

On Arrival

Please come to Reception as normal where, should you have taken advantage of the option to pre-pay in full, you will be given your room key. You will then be directed to your allocated bedroom in order to avoid any unnecessary congestion in our Reception area. This is to minimise check-in time and assisting with social distancing guidance.

Hand sanitiser stations are in place at entry points, public areas, reception, restaurant, bar and we encourage you to use these frequently, in addition to regular hand washing. New signage has been installed to ensure government required social distancing within the hotel.

Read the full details of what can you expect when visiting The Auckland…


Our customers trust us.


We listen to our customers.


40 years of experience.


We are a family run hotel in Morecambe

Whatever your needs, for a successful break or holiday you’ll find our staff, friendly, very obliging and helpful. From great food, to a good night’s sleep we strive to make sure your stay is enjoyable.

CORONA VIRUS: We are taking every precaution with regard to guests’ wellbeing. If you are suffering and have already booked with us, please get in touch to discuss. More details here…

  • 54 Bedroom Hotel
  • All En Suite
  • Great Food
  • Great Service

40 Years

Hotel Experience


The Auckland Hotel is the place for holidays, occasions and meet-ups with friends and family.


You’ll love our sea view and standard rooms. Excellently maintained throughout your stay.


Guests routinely give us lovely comments and compliments about our food and service.


We offer entertainment most evenings. Guests are very welcome to join in with everything.


The Auckland is within easy reach of so many attractions to enhance your stay.

Trip Advisor Reviews

  • star rating  Great hotel staff are brilliant Car park to the back clean rooms breakfast served promptly and efficiently Hotel has a lift with a wonderful sea view from the lounge and... read more


    star rating  I just spent six days at The Auckland Hotel.That was my 7th visit and my sisters 1st.
    Everything was really good and well organized.
    We were given a lovely seaview... read more

    Maureen M
  • star rating  Had a lovely stay, hotel very clean and welcoming. Staff were efficient, helpful and kind. We had an incident when a moron who had consumed too much alcohol set off... read more


    star rating  My Wife Kath, and I recently spent a week in this Brilliant Hotel situated on the sea front in Morecambe Lancs. Our initial contact with Clair was very smooth... read more

    James I
  • star rating  Me and my partner stayed here over weekend
    Worst hotel I’ve ever stayed in
    Are room was tiny and not the cleanest
    Had to keep curtains closed... read more


    star rating  This was by far the worst hotel we’ve ever stayed in. We paid £70 to stay in a cupboard basically. The bathroom was even worse, being pregnant didn’t help,... read more

  • star rating  We have just got back from a week stay at the Auckland Hotel.
    Wonderful comfortable beds, very clean. We had a great sea view. room no 214. Bathroom very small... read more


    star rating  got there and booked in took a long time and the gentleman that was booking us in cancelled my card twice told him all it required is my pin and... read more

  • star rating  Just returned from an Alfa trip to Morecambe, staying at the Auckland, excellent break , lovely food , really well cooked, good choice. the main thing that really made... read more


    star rating  Stayed here this week with my elderly Mum having not seen her much during the pandemic. Felt very safe due to the excellent arrangements for Covid.The staff here are so... read more

  • star rating  Comfortable hotel on seafront.Very clean,spacious rooms with very comfortable bed.Great evening meal and generous breakfast served by very helpful staff.Family run hotel with staff having pride in their work.Would recommend... read more


    star rating  We were with a small coach party, nice greeting from Chloe. Unfortunately we were given a small room with no view, however on request this was changed to 208, a... read more

  • star rating  Highly recommend the Auckland. Excellent arrangements for Covid. Sea view room was well decorated, clean and comfortable. Great breakfasts and evening meals with good choices All the staff... read more

    Mrs Glenda E

    star rating  Perhaps some of the rooms are more modern but room 201 needs an update. The bathroom is very small also and needs total updating. Unfortunately it is because of hotels... read more

  • star rating  As a family we booked a one nights stay at Aucklands Hotel Morecambe. We had two sea view rooms which one was upgraded due to a very small room. The... read more

    Kelly M

    star rating  Great location, every member of staff was very friendly and they all work so very hard.
    Hotel comfortable and homely. Good bar service, food was nice too. We manged to... read more

    Deboarh H
  • star rating  Great location, every member of staff was very friendly and they all work so very hard.
    Hotel comfortable and homely. Good bar service, food was nice too. We manged to... read more

    Deboarh H

    star rating  The room had a sea view with a beautiful bay window. The room was very comfortable and beautifully clean with a modern and spotless shower room. The breakfast was... read more

  • star rating  A charming hotel with views that can compete with anywhere else in the world at sunset!
    On arrival check in was very efficient, informative, and fast, throughout our 2... read more


    star rating  A lovely last minute stop off. We needed a place to stay to rest up after a long journey from Scotland where we’d climbed Ben Nevis. We needed a family... read more



Explore the fabulous Morecambe Bay from The Auckland Hotel

Morecambe Bay is located just south of the Lake District National Park. It is the largest expanse of intertidal mudflats and sand in the United Kingdom, covering a total area of 310 km².

With golden sandy beaches, and plenty for children and adults alike to discover, Morecambe Bay is the perfect place to relax, explore and enjoy.

Got a question? Just get in touch.

Our team are on hand to answer all of your questions. Just call 01524 412565 or use the contact form.

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